Kristen Siefkin’s Thinking Global

I am always curious when a designer doesn’t choose the eponymous route for the name of her firm. Kristen Siefkin calls her’s Interior Design Alchemy. Alchemy, she tells me, is defined as “a seemingly magical process of transformation and creation, the process of taking something ordinary and making it extraordinary. Alchemy is the overarching theme of all her projects. How appropriate for a design business! 

Siefkin firmly believes there’s a beautiful solution to every design problem, but it’s essential to ground that solution with a healthy respect for a client’s budget. The sooner she can start talking about money, the sooner she can begin her design alchemy. 

It didn’t take long for our conversation to turn toward Siefkin’s aesthetic preferences. While her work always strikes me as comfortable in its surroundings, it definitely has a transportive quality. This is partly owed to her incorporation of objects brought home from far-reaching travels, but when a client doesn’t have these sorts of things, she brings in colors, textures, and patterns that recall great destinations. 

Kristen’s relied on Daniel House Club for several projects now. When I asked her if we’ve helped expand the possibilities for her work, she replied, “Absolutely. Historically, I had a list of vendors printed out at my desk. I would have to pull it out every time I started sourcing as a way to jog my memory. I love that DHC has multiple vendors in one place, so I don’t have to go from site to site to find the right piece, and I already know what shipping will cost! Before, 

sometimes I had to guess on freight costs, and if I guessed under, I’d eat it.” 

Then Siefkin confessed she’s got big changes coming. She’s moving to Mexico. She’s not worried about continuing to serve her American clients well, though, with DHC as a resource. 

I can’t wait to see the places she creates in her new home.